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Industry insights and best practices for sports business owners, coaches, and enthusiasts.
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The Role of Sports in a Time of Crisis
There’s an old cliche that many powerful stories start with. “Do you remember when?” The simple question freezes moments in time, placing them on a pedestal and subjecting them to
Guide to On-Demand and At-Home Fitness Classes and Workouts
With gyms and fitness centers temporarily closing their doors nationwide, many of us are beginning to redefine how we get our exercise. On-demand and at-home workouts are more prevalent than
2020 NBA All-Star Weekend Recap & Highlights
The 2020 NBA All-Star festivities were some of the most exciting in recent memory. Over three nights, we saw Trae Young and Luka Doncic shine in the Rising Stars Game,
2020 NBA All-Star Game Preview: New Rules and Format
The biggest storylines surrounding this year’s All-Star Game are not about the players or contests, but about the format and structure of the game. The league altered the format of
Mamba Forever: A Tribute To Kobe Bryant
It has been a week since the tragic helicopter crash in Southern California that killed 9 passengers, among them Kobe Bryant and his daughter Gianna. As the shock, confusion, and
How Two Businesses Leveraged Upper Hand to Increase Revenue and Client Base
In an ideal world, the majority of time spent operating a sports training business would be on developing clients. Unfortunately this scenario rarely represents real life, and many business owners
4 Highlights from the 2019 World Series
It has been a week since the Washington Nationals captured their first-ever World Series title, defeating the Houston Astros in seven games. After the initial onslaught of reactions, we took
An Overview for Tracking and Using NPS in the Sports and Fitness Industry
If you are the owner of a sports training facility, yoga studio, or other business in the sports and fitness industry, then no doubt you understand the importance of maintaining
NFL Season Takeaways: Week 5
We waited nearly seven months for this NFL season. And just like that, we’re already a month into the season. Read our thoughts on the roles of backup players, new
New Apps, Wearables and VR: How Gamification has Transformed Fitness
Recently, the fitness industry has begun to capitalize on the widespread love for competition-based games, and fitness gamification creatively infuses the popular elements of competitive video games into workouts. With