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Sports Club, Academy & Facility Management Software

107% Revenue Growth.One Platform.

The all-in-one platform for scheduling, payments, and facility management. Built for sports clubs, academies, facilities, and coaches.

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Trusted by 1,000+ Sports Business Owners
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Athletic Republic Atlet Optimum Beach Conquer Ninja Gyms D-BAT Fitness 4 Focus

Powering Growth for Every Sport You Run

Whether you run basketball camps, manage a hockey club, or coach soccer, Upper Hand gives you the tools to save time, boost revenue, and deliver a better experience for your athletes.

Coach working with athletes

Save Time

Automate registrations, scheduling, and payments.

Increase Revenue

Optimize programs and attract more athletes.

Delight Your Clients

Make booking and communication seamless.

Scale with Ease

Grow from one program to multiple effortlessly.

Market Your Programs

Send targeted email campaigns to boost signups.

Ditch Spreadsheets

Replace manual tools with one connected system.

Your Sport, Our Platform

Explore how Upper Hand supports a variety of sports, helping coaches and organizations run better programs.

Basketball

Basketball

Manage training schedules, camps, and league software.

Soccer

Soccer

Organize teams, manage rosters, and track performance.

Baseball

Baseball

Streamline registration and boost program attendance.

Hockey

Hockey

Coordinate ice time and keep your programs full.

Lacrosse

Lacrosse

Run clinics, teams, and tournaments from one system.

Gymnastics

Gymnastics

Manage classes, recitals, and recurring membership billing.

Run Your Sports Business Smarter

From sign-ups to analytics, our platform is built to save time, boost revenue, and simplify sports program management.

Build out event registrations

Easily create sign-up flows for your camps, clinics, and training programs — fully tailored to your program's structure.

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Event registration flow

Manage your memberships

Offer flexible memberships with session credits, discounts, or exclusive access — built to retain your athletes and scale your program.

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Membership management

Set instructor availability

Give each coach access to manage their schedule and let clients book based on real-time availability.

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Instructor availability

Customer Story

Jimmy Carson Soccer
300+active members
42%increase in website visits
Jimmy CarsonCOO of Sogility

"To have Upper Hand be on our side and say 'we're going to listen to what you have to bring to the table...and we're going to help come up with a solution together' has been very impactful."

Galen Harkness Basketball
10+hours saved weekly
Galen HarknessFounder of EYG Basketball

"Now, we can have a new program up and running in 10 minutes with Upper Hand."

Tom Emig Baseball & Softball
106%revenue growth
271%membership growth
24new members per month
Tom EmigOwner of D-BAT Newark

"Upper Hand helps me get through my day. It manages our time, it manages our space, I mean, it really does everything."

Join Us and Lead in Sports Business

Fitness Management Software award Capterra Shortlist 2024 GetApp / SlashDot award
SourceForge Top Performer Software Advice FrontRunners 2024

Tell us a bit about your business

This helps us tailor the solutions that best fit your needs.

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Running a business is complex. We make it simple.

Check out our product add-ons to help you manage all aspects of your sports training business.

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