Event registration, scheduling, facility management and more in one place
Upper Hand AI is a first-of-its kind AI enabled data offering for sports businesses
Design, host and manage your website with WebKIT for only $50/month
Access to leading sports retail brands to fuel retail sales
Generative AI Integrated Chat
Streamline event booking and attendee management
Optimize your space with smarter scheduling tools
Track and grow memberships with data-driven insights
Create and send marketing campaigns that drive engagement
Manage staff, payroll, and time tracking with ease
Simplify transactions with secure payment processing
Manage rosters, schedules, payments, and more
Maximize revenue with streamlined retail and inventory management
Empower your business and clients with our versatile mobile app
Get the latest updates on the Upper Hand product
Stay on top of the latest trends and advancements in the industry.
Simplify booking and enhance client engagement
Manage facility operations and resources with ease
Optimize your schedule and resources across locations
Streamline operations for large-scale, multi-location networks
Elevate client experience with easy scheduling and payments
Simplify event management and registrations
Streamline scheduling and resource allocation
Manage rosters and boost team organization
Maximize facility usage with efficient booking tools
Upper Hand helps businesses in sports spend more time with athletes
Check out the latest features and upcoming events hosted by Upper Hand
Our team is growing, come join us elevate athletes around the world
Industry insights and best practices for sports business owners, coaches, and enthusiasts
Businesses of all shapes and sizes use Upper Hand to operate smarter and grow better
Free templates, guides, and downloads for sports coaches and business owners
Insights on the impact of AI and data science in sports from our research team
We have a number of resources available to help you successfully utilize your Upper Hand account.
Answers and step-by-step instructions for using Upper Hand
UHU is our online course-based learning platform to help certify your skill set
Our customers only online community for best practices and business advice
Join a growing list of industry partners working together to elevate athletes around the world
Join our UPX ambassador program and get paid to refer business
One of our team members will be reaching out shortly with next steps.
In the meantime, here are a few popular fitness resources you may enjoy:
Research report
white paper
download