Run your sports facility academy lessons teams camps club programs like a pro.

Business management software built for sports coaches

Manage all the ins and outs of running successful programs, from scheduling to payment collection, marketing, and more!

The sports technology platform coaches trust
sports scheduling and registration

We help sports coaches focus on what they're good at — coaching.

Upper Hand was created by sports coaches to make sports training easier. Whether you conduct private and group lessons, host camps or clinics, or coach a team, Upper Hand allows you to configure the software to cater to your business offerings. See how it works for your business.

sports schedule app

Run your business your way.

Everything you need to elevate your business and athletes in one place.

Scheduling & Registration

Whether you run private lessons or large clinics, classes or teams, configure your programs to meet your business needs.

Integrated Payments

Accept multiple payment options, offer pricing tiers or payment plans, create discounts and more.

Memberships & Analytics

Create and manage auto-renewing memberships that build recurring revenue and boost your bottom line.

Facility Management

Stay on top of your facility’s spaces to ensure no space is double-booked or goes unused.

Staff & Payroll

Manage your team of staff and instructors with various access levels and payroll reporting.

Marketing & Communication

Send targeted marketing emails or appointment reminders to your contacts to build awareness and reduce no-shows.

Retail & Inventory

Sell equipment or branded swag and add an additional revenue stream that boosts your bottom line and your brand awareness.

Mobile App

Our admin and client-facing mobile app empowers you and your athletes to engage with your business wherever you go!

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View all of Upper Hand’s sports management software features

Impact by the Numbers

See the measurable benefits we deliver

8

Average number of hours saved per week

107%

Average revenue growth in first year

10

Average number of minutes to take a new program to market

Running a business is complex.
We make it simple.

Check out our product add-ons to help you manage all aspects of your sports training business.

Upper Hand AI

Make faster, more informed decisions backed by data.

Membership Management Software

WebKit

Build and manage your sports business website with ease.

Trusted by thousands of sports businesses

Our experience with Upper Hand has been very positive from the standpoint that we have someone who is in this with us. A lot of times, when you partner with other companies, their vested interests and ideas are ‘this is what we think.’ To have Upper Hand be on our side and say ‘we’re going to listen to what you have to bring to the table and the problems you’re facing, and we’re going to help come up with a solution together.’ That’s been very impactful.
Jimmy Carson
President & COO, Sogility
Since implementing Upper Hand, I have added a couple extra sessions to existing programs and I have also added two brand new programs, one of which is going to be a significant part of my business. It really comes down to how simple it is to get programs into the system and push them live for people to purchase. And, once everything is in the system, the management of everything is the real time saver.
Mike Radja
Owner, SpeedSkills Hockey
Upper Hand sports has been fantastic for my business! They listen to their consumers and are constantly striving to make improvements. They have grown in their functionality each year I have used them and my clients like using it as well. Every time I make a suggestion they work as fast as they can to make software updates. Top-notch customer service and professionalism.
Patrick Colgan
President, The Sharpened Athlete

Award winning tech. Unmatched results.

Frequently Asked Questions

What kinds of businesses should use Upper Hand?

Sports facilities, academies, and coaching businesses of all sizes can benefit from Upper Hand’s comprehensive sports business management software. From scheduling and registration to payment processing, team management, marketing, payroll, and more, Upper Hand gives you all the tools you need to manage every aspect of your sports business.

View all features

Can my clients schedule themselves?

Yes! With Upper Hand, you can build out your program schedule or set your availability, empowering clients to book (and pay) from anywhere, on any device. This means less back and forth communication, and fewer missing payments. Not to mention the added convenience for your clients that improves their experience with your business.

But, if you’d rather manage all of your scheduling internally, we can help you manage that too! Ultimately, we provide the flexibility for you to run your business your way.

Do I have to pay for the number of admin users or resources?

Nope! With Upper Hand, we offer a few different price points that cater to different business models. From there, you can build out an unlimited number of events, add as many resources as you need, and invite as many staff members as you have.

How can Upper Hand support multiple locations?

Upper Hand offers a franchise software setup, supporting multi-location businesses that each operate separately. In this instance, you can build out separate instances for each location, which include that location’s programs, staff members, schedules, and more.

Additionally, Upper Hand also supports businesses who operate out of multiple spaces. For example, if you host practices at one of three parks in the area, you can denote which park each event or program will take place, ensuring you and your clients know where to be, and when.

What is Upper Hand’s support system?

Upper Hand is committed to providing support to both businesses and their clients, at any point in their journey.

At initial onboarding, admins are given access to Upper Hand University, Upper Hand’s on-demand, course-based learning platform. Here, admin users can dive into all of Upper Hand’s features in order to successfully launch their Upper Hand software.

Additionally, we offer a robust Help Center to dive into specific questions. Email, chat, and phone support are also available to both the business as well as their clients.

Learn more about Upper Hand Support

Is there a mobile app for my business? Is it included?

Yes! The Upper Hand mobile app is free to download for both the sports business and its clients. Upon logging in with your credentials, you’ll be directed to the specific business, where admins can manage all aspects of their business, and clients can book, and take action via their client profile.

If you’re interested in a white-labeled app experience, our Advanced Plan offers this feature.

P.S. There are not separate apps for clients and admins. All you need to download is the Upper Hand app in the App Store!

Upper Hand Mobile App

See why elite coaches, trainers, and academies chose Upper Hand

Read our customer stories

"Upper Hand helps me get through my day. It manages our time, it manages our space, I mean, it really does everything."

Read how RD-BAT Newark wins “Fast Start” award after seeing 271% membership growth and 106% revenue growth in year one with Upper Hand.

"Now, we can have a new program up and running in 10 minutes with Upper Hand"

Read how with Upper Hand, EYG Basketball has grown their athlete base to 2,500 and saved over 10 hours per week on administrative tasks.

"If I had to manage my groups on my own, it would be a nightmare. I probably wouldn't even do it. Upper Hand has been a huge piece of that puzzle."

Read how Upper Hand has helped Ruggiero Hitting seamlessly shift their business model to prioritize semi-private and small group lessons.

Stress-free sports
business software

Get a personalized demo of our sports scheduling software to learn how Upper Hand can help you achieve more while doing less.