Are you Making this Marketing Mistake at your Sports Facility?

Volleyball App for coaches

Marketing your business can be challenging. As the youth sports training industry grows, so do the number of businesses with similar offerings. Sending emails, posting to social media, and printing flyers are great. But, in today’s digital world, these have become commonplace. So, what are some things you can do to really set your business apart from other training facilities? By “thinking outside the box” and coming up with a unique marketing strategy, you can set yourself apart from the competition.

How to Collect Team Payments through Upper Hand

Oftentimes, we see sports organizations are not just managing a facility or training center but also are tasked concurrently with operating a teams component within their business as well. A significant piece of running a program of teams, whether it be travel, club or recreational, is collecting and managing your team payments.

2022 Wrapped UP: Upper Hand Year in Review

I don’t know about you, but we enjoyed (20)22. We’ve always understood the benefits of participating in sports. But, after a steep decline in 2020, we are finally starting to see youth sports participation back on the rise. And as a result, improved physical, mental, and social health and well-being among young athletes.

How to Create a Google Business Profile

A Google Business Profile is a free tool that helps you take control of your online presence on Google. A Google Business Profile will also help you interact with new and prospective clients by ensuring that online information about your business is accurate and up-to-date.

How to Increase Youth Sports Participation (and why it matters)

youth sports team management

Participating in sports has been found to increase both physical and mental health among children. As a coach or trainer, you can play an important role as a motivator, and can help facilitate positive relationships with sports that keep young people active throughout life stages.

3 Ideas to Steal from Professional Sports Teams to Grow your Business

sports facility software

Cities with professional sports teams have built a community and brand around these teams, capturing the allegiance of their residents. But, many teams have realized that their “brand” can extend even beyond their geographical region. What about these teams makes them gain widespread popularity?

Effectively Track Your Sports Academy Finances

Sports Business

Hopefully your sports business is effectively tracking your finances with an accurate budget and processes, but if not, you’re not alone. Here are key financial tracking tips and overall evaluation strategies that have lead to effective results and growth for sports businesses.

Social Media Content Ideas for your Sports Training Business

eSoft alternative

Social media is an awesome way to build and maintain a recognizable brand, share your sports offerings, and recruit new clients. However, you may find it difficult to separate your business from others who offer similar services, especially if they are geographically close to you.

3 Ways to Enhance your Client Experience

Client experience has overtaken price and product as the key brand differentiating factor. In today’s digital world, oftentimes the client’s first experience with your business doesn’t start with when they walk in the door but how they interact with your business online.

What is Sports Management Software (and why you need it)

sports facility software

Learn about sports management software, what to look for in a solution, and why you need it for your sports training business! Sports management software is a type of software that provides sports coaches and business owners with the tools they need to…