How to Train Coaches and Staff for Long-Term Success
Great coaching goes beyond strategy—it’s about leadership, communication, and creating a positive environment for athletes. To build a successful sports facility, you need to train coaches and staff in a way that promotes long-term growth and excellence. Training isn’t just a one-time event; it’s an ongoing process that strengthens your team, enhances athlete development, and…
How to Fix Customer Retention in Your Sports Facility (3 Tips)
Are you noticing fewer returning customers at your sports facility? Many businesses focus on attracting new members but overlook the key to long-term success—keeping the ones they already have. Here’s the reality: Acquiring a new customer costs five to 25 times more than retaining an existing one. Yet, customers continue to leave for reasons that…
Best Sports Facilities Tools: 2025 Review
Struggling to find the best sports facilities tools for your business? You’re not alone. Managing a sports facility in 2025 comes with unique challenges. Whether you’re running a gym, training center, or multi-sport complex, the right technology can make or break your operations. From scheduling software to athlete performance tracking, modern sports facilities rely on…
How to Scale Your Sports Programs without Losing Quality
Expanding your seasonal sports programs can bring in more participants and revenue, but it also comes with challenges. When growing your programs, it’s important to maintain the same high standards that made them successful in the first place. Here are four key strategies to help you scale efficiently without sacrificing quality. 1. Standardize Training and…
5 Criteria Parents Consider When Choosing a Sports Camp
Choosing the right sports camp for their child is a major decision for parents. They aren’t just looking for a place to keep their kids active—they want a program that builds skills, builds confidence, and provides a safe, engaging environment. With so many options available, how do they decide which camp is the best fit?…
Upper Hand Announces Pursuit of Legal Action Against Swift Scheduling
At Upper Hand, we are committed to maintaining the highest standards of integrity, transparency, and professionalism in our industry. It is with firm resolve that we announce our decision to pursue legal action against Swift Scheduling for copyright infringement and deceptive business practices. Why We Are Taking Legal Action Following a thorough investigation, we have…
7 Proven Ways to Get More Clients for your Sports Facility
Attracting new clients to your sports facility can help increase revenue, build your community, and solidify your facility’s reputation as a go-to destination for fitness and recreation. Whether you’re running a gym, swimming pool, or multipurpose sports center, implementing effective strategies can make a big difference in growing your client base. In this article, we’ll…
How to Identify Untapped Revenue Opportunities in Sports Facilities
Sports businesses face unique challenges when it comes to identifying untapped revenue opportunities that drive revenue growth. Membership fees, training packages, facility rentals, and merchandise sales form the backbone of the industry, but relying solely on traditional revenue streams often leaves money on the table. Identifying untapped opportunities can unlock new growth pathways while maximizing…
The 10 Best Scheduling Apps for Sports & Fitness Facilities
Looking for the best scheduling apps to streamline operations at your sports or fitness facility? Effective scheduling software can help you manage appointments, prevent double bookings, and enhance team coordination. With numerous options available, selecting the right tool can be challenging. Let’s look at the top 10 scheduling apps for sports and fitness facilities. We…
2024 Wrapped UP: Upper Hand Year in Review
2024 has been a year where innovation took center stage. Across the youth sports training industry, we’ve seen remarkable transformations as businesses embraced new ways to engage and support athletes, streamline their operations, and drive results that matter both on and off the field.
As we reflect on a year filled with progress, we want to celebrate you—the coaches, owners, and leaders who put innovation in motion every single day. Thank you for challenging us to keep evolving, keep creating, and keep pushing the boundaries of what we can achieve together.