3 Email Automations You Should Be Using

Want to start automating your email marketing? Look no further. Best practices (and ideas) for studio and gym email automations. Email automations empower you to plan and send automated messages to specific clients at certain times–without doing the manual work every time. By automating the process, you are able to focus on other areas of your business while still staying in touch with your clients and building positive relationships.

Top 10 Sports and Fitness Trends of 2024

Each year, the American College of Sports Medicine releases a report of the top fitness trends for the coming year. The ACSM collects data from thousands of health and fitness professionals around the world. These range from business owners to fitness instructors across all disciplines. Here are the top trends to keep an eye out for in 2024.

Upper Hand Software Named Top Performer by SourceForge

Top Performer in sports management software by SourceForge, a renowned platform for software and services reviews. This award recognizes organizations and products that have garnered a significant amount of recent outstanding user reviews that put them in the top tenth percentile of highly reviewed products on SourceForge.

40 Questions Data Can Answer for your Sports Business

With so much data available to you, how do you know where to start? Learn 40 questions that your sports business data can answer. Revenue data is the foundation to everything else. You have to know where your customers spend money. Once you know that this data is accurate, you can start looking at all kinds of valuable KPIs and use data to look at metrics such as lifetime value, customer lifecycle, your product mix, and so much more.

Top Fitness Trends of 2022

Sports Facility Management

Read the top 7 fitness industry trends for 2022 as found in the American College of Sports Medicine’s annual report. Coming in at #6, one-on-one training again finds itself as one of the top fitness trends in 2022. As people continue to set health and fitness goals, many are unsure about how to achieve them. There are many benefits to working with a personal trainer, from education to accountability.

Managing your business on the go (with the Upper Hand mobile app)

Learn how you can use the Upper Hand mobile app to manage your business, improve your efficiency, and capitalize on revenue. The Upper Hand mobile app allows both you and your clients to retain the full functionality of the desktop software, just optimized for mobile devices.

Upper Hand Wrapped: 2021 Year in Review

2021 challenged us in many ways. Here, we take a look back at the products and innovations from the Upper Hand team over the past 12 months. This year, we emphasized the importance of data to make better business decisions. As you began welcoming clients back to your business, it was important that you kept a strong pulse on your operations. In an ever-changing environment, you’ve had to make quick decisions: maximizing use of your facility while facing limited capacity requirements, encouraging repeat business through recurring revenue opportunities, competing with the rise in at-home fitness equipment, and more.

Why We Built This: Introducing Client Profile Pages

youth sports registration

Learn more about Client Profile Pages feature update, and why we built this feature to improve your business operations. You told us that you would love to have a direct, intuitive way to manage your clients’ accounts and take action. That’s why we’ve taken client profiles to the next level by expanding them into a full page view for both staff and clients. Plus, we’ve added even more functionality to improve your day-to-day. Think of small tasks, like changing a membership status and viewing order or credit pass details, becoming even more efficient while also putting additional ownership in the client’s hands (like paying down their own account balance).

Top 4 Takeaways from IHRSA 2021

sports facility software

Read 4 of the top takeaways from IHRSA 2021, from new ways to achieve peak performance to innovative recovery tools. From software to equipment, a common theme across nearly every vendor at IHRSA was data, and more specifically, how you can use data to prove the value of your offerings. Equipment companies have found ways to collect user data to help athletes achieve peak performance and showcase progression over time. Woodway treadmills, for example, measure distance, velocity, force, and power, and give instant feedback during training and testing. Similarly, we noticed many “smart” strength training equipment options that incorporate user data to dynamically adjust weight and resistance between sets and reps.