9 Ways to Turn a One-Time Client into a Regular
As a sports business owner, you know that acquiring new athletes is only half the battle. The key to success lies in your ability to retain your customers, and ultimately turn them into brand advocates. So, how can you turn your athletes into loyal, repeat customers? Here are 9 tips to get you started…
Tips for Creating a Membership Agreement (plus a free template!)
If you’re running memberships at your sports facility or training academy, it’s a good idea to create a membership agreement for your clients to sign. A membership agreement offers clarity, protection, and peace of mind for both your business and your members. Here are some tips for crafting an effective membership agreement template (plus a free template you can steal!)
How to Attract More of the Clients You Want with Athlete Personas
Marketing a sports business to the people you want isn’t always easy; maybe you offer multiple sports training, serve different ages, or see various groups come to your sessions. Creating a customer persona can be immensely helpful if you’re operating a sports business and facing uncertainty about your target market. Here’s how to create one (or a few) for your business.
How to Brand your Sports Facility for Success
In today’s competitive youth sports market, it’s more important than ever for sports facilities to have a strong brand. A well-branded facility will stand out from its competition, attract new customers, and build loyalty among the existing ones. How do you build your business’s brand?
How to Improve Client Retention (Plus 9 Free Survey Templates)
Learn 3 key tips to help you improve client retention in our latest edition of The Huddle. Plus, download 9 free survey templates. First impressions can go a long way when it comes to member retention. From the moment a new member signs up, walks through your doors and interacts with your staff, they are forming their first impression.
Using the Upper Hand Free Sports Budget Template
The Upper Hand Budget Template is a 12-month budget projection. Whether you know exact figures on a monthly basis or 12-month annual basis, you will be able to use the template to get a good feel for your cash flow.
How to Run Successful Promotions for Your Business + Free Template
We’re here to bring you the resources and know-how to run a successful promotion from start to finish, including what to include in your campaign messaging, tips to analyze post-campaign success, and the features to look for in sports and fitness software that will aid you in managing your promotions.