NEW: Introducing Membership Analytics by Upper Hand
15 Mar
Sixteen Sweet 16 March Madness Stats
This week kicks off the NCAA Sweet Sixteen, leading into the culmination of March Madness — the National Championship game. The Final Four is one of the most anticipated and
01 Mar
The Top Face Masks for Working Out
The CDC recommends face masks to help prevent the spread of COVID-19. Fitness centers and gyms are beginning to reopen with mask mandates in place, which means finding the best
03 Feb
NFL Logos: Ultimate Ranking and Analysis
To determine the “ultimate ranking” of NFL logos, our team sourced rankings from 7 different reputable sports sites including FanJuicer, Athlon Sports, Bleacher Report, Sports Feel Good Stories, Sporty Tell,
10 Dec
The Evolution of Apps is Helping Live Sports Events Rebound
In response to the COVID-19 pandemic, businesses across all industries were forced to pivot, leveraging technology and digital innovation in new ways to maintain operations and continue to build a
30 Jul
How Sports Venues Can Prepare for Viral Outbreaks Now and in the Future
While the world scrambles to find solutions and formulate a vaccine, sports venues can prepare themselves by finding alternative roads for revenue outside their traditional events, as well as ways
01 Apr
The Role of Sports in a Time of Crisis
There’s an old cliche that many powerful stories start with. “Do you remember when?” The simple question freezes moments in time, placing them on a pedestal and subjecting them to
05 Mar
Could Coronavirus Cancel the 2020 Tokyo Olympics?
With many high-profile sporting events cancelled or postponed, including the Chinese Grand Prix scheduled for April 19 and the World Athletics Indoor Athletics Championships, it begs the question--will the 2020
19 Feb
2020 NBA All-Star Weekend Recap & Highlights
The 2020 NBA All-Star festivities were some of the most exciting in recent memory. Over three nights, we saw Trae Young and Luka Doncic shine in the Rising Stars Game,
13 Feb
2020 NBA All-Star Game Preview: New Rules and Format
The biggest storylines surrounding this year’s All-Star Game are not about the players or contests, but about the format and structure of the game. The league altered the format of
10 Feb
How Technology Is Giving Hockey Goalies the Upper Hand
During games, Geiger holds an iPad and charts every save, goal, wide shot and puck handled by the goalies. During postgame video review, the goalies add more context, such as