A Better Way to Operate Your Sports facility academy lessons teams camps club programs  in one system

No more juggling tools. Spend less time on admin and keep everything running smoothly.

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The sports technology platform coaches trust
sports scheduling and registration

Find your fit

Upper Hand works for sports businesses of every size. Select yours to see how.

Individual coach

Booking, billing, zero admin

Sports facility

One platform for your entire operation

Growing academy

Scale without losing control

Franchise network

Enterprise visibility, local flexibility

TOUR THE PRODUCT

We help sports coaches focus on what they're good at — coaching.

Upper Hand was created by sports coaches to make sports training easier. Whether you conduct private and group lessons, host camps or clinics, or coach a team, Upper Hand allows you to configure the software to cater to your business offerings. See how it works for your business.

TOUR THE PRODUCT
Roster management and session check-in dashboard for sports teams

Run your business from one place

Everything you need to schedule, get paid, manage operations, and grow — without juggling tools.

Schedule programs without manual work

Run private lessons, classes, teams, and clinics with flexible registration, capacity controls, and built-in waitlists all in one place.

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Engage athletes and reduce no-shows

Send reminders and targeted messages and give athletes a modern mobile app to stay connected to your business.

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Get paid on time, every time

Accept payments, offer memberships and pricing plans, apply discounts, and automate recurring billing without extra tools.

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Keep staff and facilities organized

Manage instructors, access levels, payroll reporting, and facility availability to avoid conflicts and double bookings.
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Ready to See Upper Hand in Action?

Book a quick call with our team and discover how we can help your sports business grow.

Trusted By 1,000+ Sports Business Owners
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The Impact Upper Hand Delivers

See the measurable results sports organizations achieve with Upper Hand

8

hrs

Average hours saved per week

107

%

Average revenue growth in first year

10

min

Set up your lessons and clinics

Top-rated sports management platform

club management software

Running a business is complex.
We make it simple.

Check out our product add-ons to help you manage all aspects of your sports training business.

Upper Hand AI

Make faster, more informed decisions backed by data.

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Membership Management Software

WebKit

Build and manage your sports business website with ease.

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Trusted by sports organizations worldwide

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Upper Hand – Trusted by sports organizations worldwide
Jimmy Carson Soccer
300+ active members
42% increase in website visits
Jimmy Carson COO of Sogility

"To have Upper Hand be on our side and say 'we're going to listen to what you have to bring to the table...and we're going to help come up with a solution together' has been very impactful."

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Galen Harkness Basketball
10+ hours saved weekly
Galen Harkness Founder of EYG Basketball

"Now, we can have a new program up and running in 10 minutes with Upper Hand."

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Tom Emig Baseball & Softball
106% revenue growth
271% membership growth
24 new members per month
Tom Emig Owner of D-BAT Newark

"Upper Hand helps me get through my day. It manages our time, it manages our space, I mean, it really does everything."

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Frequently Asked Questions

What kinds of businesses should use Upper Hand?

Sports facilities, academies, and coaching businesses of all sizes can benefit from Upper Hand’s comprehensive sports business management software. From scheduling and registration to payment processing, team management, marketing, payroll, and more, Upper Hand gives you all the tools you need to manage every aspect of your sports business.

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Can my clients schedule themselves?

Yes! With Upper Hand, you can build out your program schedule or set your availability, empowering clients to book (and pay) from anywhere, on any device. This means less back and forth communication, and fewer missing payments. Not to mention the added convenience for your clients that improves their experience with your business.

But, if you’d rather manage all of your scheduling internally, we can help you manage that too! Ultimately, we provide the flexibility for you to run your business your way.

Do I have to pay for the number of admin users or resources?

Nope! With Upper Hand, we offer a few different price points that cater to different business models. From there, you can build out an unlimited number of events, add as many resources as you need, and invite as many staff members as you have.

How can Upper Hand support multiple locations?

Upper Hand offers a franchise software setup, supporting multi-location businesses that each operate separately. In this instance, you can build out separate instances for each location, which include that location’s programs, staff members, schedules, and more.

Additionally, Upper Hand also supports businesses who operate out of multiple spaces. For example, if you host practices at one of three parks in the area, you can denote which park each event or program will take place, ensuring you and your clients know where to be, and when.

What is Upper Hand’s support system?

Upper Hand is committed to providing support to both businesses and their clients, at any point in their journey.

At initial onboarding, admins are given access to Upper Hand University, Upper Hand’s on-demand, course-based learning platform. Here, admin users can dive into all of Upper Hand’s features in order to successfully launch their Upper Hand software.

Additionally, we offer a robust Help Center to dive into specific questions. Email, chat, and phone support are also available to both the business as well as their clients.

Learn more about Upper Hand Support

Is there a mobile app for my business? Is it included?

Yes! The Upper Hand mobile app is free to download for both the sports business and its clients. Upon logging in with your credentials, you’ll be directed to the specific business, where admins can manage all aspects of their business, and clients can book, and take action via their client profile.

If you’re interested in a white-labeled app experience, our Advanced Plan offers this feature.

P.S. There are not separate apps for clients and admins. All you need to download is the Upper Hand app in the App Store!

Upper Hand Mobile App

Stress-free sports
business software

Get a personalized demo of our sports scheduling software to learn how Upper Hand can help you achieve more while doing less.

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