Sports Registration Software
Simplify registrations and payments to save time and grow your business.
Trusted By 1,000+ Sports Business Owners
See How Much You Could Save
Find out your estimated monthly and yearly savings - just by entering your hourly rate.
Ready to Save More?
Focus on Coaching
Let Upper Hand Handle the Rest
Running a sports business shouldn’t mean getting buried in spreadsheets and manual admin work. That’s why Upper Hand was built - to take the busywork off your plate, so you can do what you do best.
Here’s how we help:
- Automate sign-ups and payments to save hours each week
- Track attendance, packages, and programs all in one place
- Get powerful AI insights to make smarter decisions
- Launch a custom-branded website without hiring a developer
Powerful Features to Help You Work Smarter
Everything you need to streamline your registration process - without the overwhelm.
AI-Powered Insights
Unlock smarter business decisions with data-driven reporting and dashboards.
Flexible Scheduling
Easily manage drop-ins, recurring events, memberships, and packages — all in one place.
WebKit Integration
Quickly launch a branded website connected to your registration system.
Get Started in 3 Easy Steps
No tech skills needed. Upper Hand makes it simple to launch and manage your programs in minutes.
1
Create Your Program
Add classes, clinics, or events with just a few clicks.
2
Share Your Registration Link
Send it directly to your audience or embed it on your website.
3
Manage Everything in One Place
Track sign-ups, payments, and attendance from a single dashboard.
From the Playbook
Expert Advice for Sports Registration Success
Learn how to run more efficient programs, avoid common mistakes, and grow a profitable sports business - straight from the Upper Hand team.
The Ultimate Guide to Running Successful Sports Camps
13 proven tips to simplify logistics, enhance the athlete experience, and drive repeat sign-ups.
How Much Money Does an Indoor Sports Facility Make?
Understand the revenue potential, cost breakdowns, and how to maximize profit.
3 Reasons Sports Facilities Fail — and How to Avoid Them
Avoid the most common pitfalls that can prevent growth or shut down your operation.
Let Upper Hand Handle the Hard Stuff
Switching to group training was the turning point - and Upper Hand gave us the flexibility to make that happen
Ruggiero Hitting