How to Maximize Profitability at Your Sports Facility

Historically, sports and fitness businesses have relied on maximizing capacity to generate the most revenue. This could mean filling up classes and time slots for lessons, or renting out resources. However, with capacity limitations still in plan due to COVID, many businesses no longer have the option of maximizing capacity in order to reach max profitability. So with this option off the table, how do sports facilities stay profitable? What can they do to cut costs and boost revenue? We’ll walk through three ways here.