Upper Hand Announces 2024 UPLIFT Sports Business Competition Winner

Upper Hand sports software

Indianapolis, IN – May 14, 2024 – Today, Upper Hand announced the winner of the 2024 UPLIFT Sports Business Makeover Competition: Lilith Puckett, founder and owner of Missouri Volleyball Academy (MOVA). The UPLIFT competition was created to highlight and support hard-working youth sports business owners who are committed to their communities and have demonstrated remarkable…

5 Tips for a Smooth Summer Camp Registration Process

Customer Data Analytics

Summer camp season is underway, and whether you’re running a single-sport camp, a multi-sport event, or camps across multiple locations, ensuring a smooth summer camp registration process is crucial. Your registration process represents your brand; parents will remember their experience registering their child, and a positive one can set the tone for their overall impression…

Here’s What you Missed at US Indoor: Upper Hand AI Roundtable

sports complex

Last week, Upper Hand AI had the pleasure of attending the 2024 US Indoor Conference. Upper Hand’s CEO, Kevin MacCauley, hosted a roundtable to speak on AI in sports businesses and the ways staff can use ChatGPT for daily tasks. How sports businesses can use ChatGPT Here are a few examples of how ChatGPT can…

Goals Beyond Goals: Superb Futbol Club’s Journey to Empower Youth

The game of soccer ignites joy.
You see it in South America. The Caribbean. Africa. Soccer provides a sense of identity and community for countries around the world.

But, Dwight Findlay observed that there’s a different outlook on soccer in America. So, he set out to create a different space – one where kids could be inspired by soccer.

How to Build Client Loyalty at Your Sports Business

Building a Sports Facility

Your client’s loyalty is the heartbeat of your business. Their happiness is pivotal to your success.  Though you’re likely already aware of this, it can be easy to forget. Often, the chase for new clients takes the spotlight, while the real stars of the show are your loyal clients. Overlooking the value of your current…