Lead your Cheer Academy to Victory

Upper Hand is the leader in cheerleading management software, helping cheerleading organizations of all sizes run and grow their business.

Cheerleading Management Software


Create easy sign up processes for your teams, camps, clinics, and other programs.

payment processing

Collect payments via credit card, check, cash, and more.


Create memberships that can include lesson credits, program discounts, and retail perks.

Facility management

Manage your booked and available gym spaces in real-time.

Staff management

Let staff manage their availability and automate payroll calculations.

contact marketing

Send emails to your client database to market new programs.

Build out event registrations

Easily build out registrations that can be configured to your program needs. From camps and clinics to training programs and workshops, build out your registration so that it fits the way you run your business.

wrestling management software
wrestling management software

Manage your resources

Empower your staff and manage your gym. With Upper Hand’s resource management tools, you’re able to see your available spaces in real-time – increasing your profitability without adding a single square foot.

Set instructor availability

Let your coaches set their availability, and allow clients to book with the instructor of their choice. With Upper Hand, each staff member has their own login access to manage their schedules and availability, allowing you to spend more time in other areas of your business.


wrestling management software

Read More Stories from Our Customers

Silver Sluggers Returns to Upper Hand to Accelerate Growth

Silver Sluggers, an Upper Hand customer since 2016, is a premier baseball training facility based in Madison, WI. They have 13 travel teams and 50 fall league teams, and provide 60 hours of private instruction per week. With a mission to develop both the technical and life skills of his athletes, Woodall was committed to providing a premium brand of instruction. Finding a software partner to support that mission became even more critical to delivering that brand promise. In 2016, Woodall turned back to Upper Hand, and has since been able to support athlete retention of 90%.

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How EYG Basketball Grew Their Athlete Base to 2,500 with Upper Hand

EYG Basketball is a basketball training academy and facility based outside of Denver, Colorado. This business trains powerful and promising young athletes and gives them the tools they need to achieve great success in the sport. As a result of implementing Upper Hand, they have been able to scale their athlete base to 2,500.

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