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Experience the Upper Hand Advantage: Request Your Demo Today

Discover how Upper Hand is revolutionizing the sports and fitness industry with our cutting-edge management software. Say goodbye to the complexities of scheduling, billing, and customer management, and let Upper Hand empower you to focus on what truly matters – coaching and growing your sports business.

Why Upper Hand?

Get started for just $10/mo

And gain the Upper Hand for good.

Efficiently manage your sports business with Upper Hand's software

Build Your Registrations

From camps and clinics to lessons and team registrations — create any type of program and market to your athletes in minutes.

Accept Payments

Customize your clients' billing and payment options and gain instant access to payment statuses, balances, and transaction histories.

Manage From Anywhere

Whether on the go or in the office, the Upper Hand app lets you manage your business no matter where the day takes you.

Impact by the numbers

See the measurable benefits we deliver

8

Average number of hours saved per week

107%

Average revenue growth in first year

10

Average number of minutes to take a new program to market

Trusted by thousands of sports businesses

Our experience with Upper Hand has been very positive from the standpoint that we have someone who is in this with us. A lot of times, when you partner with other companies, their vested interests and ideas are ‘this is what we think.’ To have Upper Hand be on our side and say ‘we’re going to listen to what you have to bring to the table and the problems you’re facing, and we’re going to help come up with a solution together.’ That’s been very impactful.

Jimmy Carson

President & COO, Sogility

Since implementing Upper Hand, I have added a couple extra sessions to existing programs and I have also added two brand new programs, one of which is going to be a significant part of my business. It really comes down to how simple it is to get programs into the system and push them live for people to purchase. And, once everything is in the system, the management of everything is the real time saver.

Mike Radja

Owner, SpeedSkills Hockey

Upper Hand sports has been fantastic for my business! They listen to their consumers and are constantly striving to make improvements. They have grown in their functionality each year I have used them and my clients like using it as well. Every time I make a suggestion they work as fast as they can to make software updates. Top-notch customer service and professionalism.

Patrick Colgan

President, The Sharpened Athlete

See why elite coaches, trainers, and academies choose Upper Hand

Read our customer stories

"If I had to manage my groups on my own, it would be a nightmare. I probably wouldn't even do it. Upper Hand has been a huge piece of that puzzle."

Read how Upper Hand has helped Ruggiero Hitting seamlessly shift their business model to prioritize semi-private and small group lessons.

"Now, we can have a new program up and running in 10 minutes with Upper Hand"

Read how with Upper Hand, EYG Basketball has grown their athlete base to 2,500 and saved over 10 hours per week on administrative tasks.

"Upper Hand helps me get through my day. It manages our time, it manages our space, I mean, it really does everything."

Read how RD-BAT Newark wins “Fast Start” award after seeing 271% membership growth and 106% revenue growth in year one with Upper Hand.

A leader in sports software

Built For Coaches, By Coaches

We understand how time-consuming managing your sports training business can be. With easy-to-use software that saves you time and a knowledgeable support staff that shares best practices, Upper Hand is your true partner in growth.

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