What to Include on a Sports Registration Form
The first touchpoint your athletes will have with your events is often during registration. Make sure that this process is organized and runs smoothly.
7 Tips to Plan the Perfect Sports Lesson (+ Free Templates!)
Crafting effective sports lessons goes beyond just the technical knowledge you can provide. With a great sports lesson plan, you can move beyond just the technical knowledge you provide to create a learning experience that resonates with your athletes.
Innovation Issue: February Feature Roundup
February may be the shortest month of the year, (even with the leap day!), but there was no shortage of updates to the Upper Hand app. Here’s the highlights.
Things to Think About Before Offering a New Sports Program
If you’re looking for an opportunity to grow your business without expanding your physical footprint, a new program or offering may be a good option for you. As you expand or hone in on your target demographic, bring in additional staff, or get new equipment or technology at your sports facility, it may be the right time to consider adding additional programming to your schedule.
How Should I Price My Sports Lessons?
5 must-do’s when deciding on sports lesson pricing that will keep you competitive without undercutting the value of your expertise. A good first step when determining your sports lesson pricing is…
How to Craft a Sports Business Mission Statement (with examples!)
A key component of any business is a mission statement. Think of your mission statement as your north star. It helps you effectively communicate your business goals to all of your stakeholders, from your staff to your clients. Crafting a compelling mission statement is more than just a formality for business owners. It’s a foundational set that can guide the direction and success of your facility or academy. Whether you’re beginning to start your own business or your business plan could use a refresh, here’s how you can craft the perfect mission statement that guides your business.
Innovation Issue: Upper Hand Product Update January 2024
New year, new updates to the Upper Hand app. Our team has been off to a fast start in 2024, and we’re excited to share the newest features that have gone live inside the Upper Hand app!
5 Reasons Why you Should be Tracking your Athletes’ Progress
The training you provide athletes is a pivotal aspect of their development. How can you show them, not just tell them, that they are improving? It all comes down to tracking athlete progress. Results keep people coming back. Being able to show proof of progress motivates your clients to stay committed to their goals. One of the biggest reasons for athlete progression tracking is to show that improvement over time.
3 Email Automations You Should Be Using
Want to start automating your email marketing? Look no further. Best practices (and ideas) for studio and gym email automations. Email automations empower you to plan and send automated messages to specific clients at certain times–without doing the manual work every time. By automating the process, you are able to focus on other areas of your business while still staying in touch with your clients and building positive relationships.
The 6-Step Process for Forecasting Sales at your Sports Facility
Sales forecasting plays a pivotal role in financial planning for a sports facility, providing a clear estimate of future revenue and anticipated expenses. Forecasting helps you efficiently allocate your resources, staff, and equipment to meet client demand without overspending. And, it helps you make strategic decisions. To help combat seasonality, you can use this information to identify peak seasons and low demand periods, and identify opportunities for marketing, pricing, and promotion adjustments. So, what exactly is sales forecasting, and how can you get started for your business? In this article, we’ll dive into these answers.