Top 4 Takeaways from IHRSA 2021
Read 4 of the top takeaways from IHRSA 2021, from new ways to achieve peak performance to innovative recovery tools. From software to equipment, a common theme across nearly every vendor at IHRSA was data, and more specifically, how you can use data to prove the value of your offerings. Equipment companies have found ways to collect user data to help athletes achieve peak performance and showcase progression over time. Woodway treadmills, for example, measure distance, velocity, force, and power, and give instant feedback during training and testing. Similarly, we noticed many “smart” strength training equipment options that incorporate user data to dynamically adjust weight and resistance between sets and reps.
Upper Hand Announces New Data & Analytics Center of Excellence
Upper Hand announced today the formation of a Center of Excellence to launch an open community data + analytics ecosystem for sports + fitness industry. In collaboration with the Charlie Shin, Vice President of Data Strategy & Analytics at the Indianapolis Colts, Anthony Brock, Director of Business Analytics at the Indiana Pacers, Dr. David Pierce, Director and Professor at the IUPUI Sports Innovation Institute and Dr. Barry King, Professor at Butler University’s Lacy School of Business, this effort will converge companies’ market expertise and artificial intelligence methodologies to provide the sports and fitness industry with a comprehensive library of research and data-related resources.
Upper Hand Named Top Fitness Software Provider by Capterra
Upper Hand announced today that it has been named a top membership management software product by Capterra, an online service that helps organizations find the right software. Upper Hand was also named a Frontrunner for membership management software by SoftwareAdvice. FrontRunners are the top software products in a category, offering the best capability and value for small businesses based on their usability and customer satisfaction. This is the second consecutive Membership Management award win for the company.
Emerging Technologies that are Disrupting the World of Sports
Learn what emerging sports technology Myles Grote, Chief Product Officer, has been monitoring at Upper Hand. I’ve been very excited to see how much success and as a result, capital, has been in the Connected Fitness movement. A few things really excite me about the future of CF, and those are the potential applications of AR/VR and whether or not CF will move from consumer fitness to sports training. I see a future where people work out in the metaverse and where the boutique fitness experience is literally recreated with friends thousands of miles away, but right next to you via AR or VR. There are very exciting things ahead in this area.
Data is the future of the industry. And it’s already here.
Learn how Upper Hand views competition, and how we are leveraging data to help our customers make smarter business decisions. At Upper Hand, we’ve talked a lot about how digital fitness and technology has challenged the businesses we serve. But, when it comes to running a studio, gym, or academy, AI is also beginning to take on a larger role within business operations.
How Upper Hand is Making an Important Impact on Wellness
Learn how Upper Hand creates opportunities and empowers athletes to stay committed to their personal development journey. There has been a lot of disregard for fitness in the face of COVID. We’ve emphasized cleanliness and sanitation, but in some ways, we’ve forgotten about physical and mental health. Upper Hand has been able to help close that gap by helping sports and fitness business owners grow and retain clients, helping them lead active lives.
Top 3 Sports + Fitness Takeaways from Apple WWDC
Within the Health App, users will be able to access information like trends, lab results, and walking steadiness. Apple also unveiled Health Sharing, where users can share this health data securely with medical professionals, while maintaining privacy. In addition, Health Sharing also allows users to share and receive health data within their family networks – all from their fingertips.
Survey Data: How the Peloton Treadmill Recall Changed Brand Perception
When Peloton issued a recall of their Treadmill on May 5th, we became curious as to how this would affect their brand. So we surveyed 3,000 Peloton consumers, and here’s what we found…
40 Questions to Ask When Choosing a Gym Management Software
In search of a new gym management software? Here are 40 questions to ask before signing a contract with a club management software provider.
Unexpected Elements to Consider Before Opening a Gym
It goes without saying that research, financing, and finding your customers are integral parts of opening a sports training facility. But, apart from these traditional business plan elements, here are some things you may have overlooked in your preparation.