How New Coaches Can Attract Athletes in a Crowded Market

Starting out as a new coach can feel overwhelming. With so many experienced trainers and established programs, it’s easy to feel unnoticed. However, standing out is essential—not just to gain more athletes but to build a thriving business, increase revenue, and establish a strong reputation. The good news? With the right strategies, you can attract…
How to Scale Your Sports Programs without Losing Quality

Expanding your seasonal sports programs can bring in more participants and revenue, but it also comes with challenges. When growing your programs, it’s important to maintain the same high standards that made them successful in the first place. Here are four key strategies to help you scale efficiently without sacrificing quality. 1. Standardize Training and…
Vertical Insure and Upper Hand Team Up to Offer Convenient Coverage for Athletes and Participants

The collaboration will help sports businesses protect their registration revenue while also increasing participation rates.
2024 Wrapped UP: Upper Hand Year in Review

2024 has been a year where innovation took center stage. Across the youth sports training industry, we’ve seen remarkable transformations as businesses embraced new ways to engage and support athletes, streamline their operations, and drive results that matter both on and off the field.
As we reflect on a year filled with progress, we want to celebrate you—the coaches, owners, and leaders who put innovation in motion every single day. Thank you for challenging us to keep evolving, keep creating, and keep pushing the boundaries of what we can achieve together.
Upper Hand Biz Pod Ep. 04 | Laura Rogers, Top-Notch Training

Upper Hand Biz Pod Ep.04 | Coach Laura Rogers, Top-Notch Training How Coach Laura Turned Adversity into Opportunity to Build Top-Notch Training There is something so inspiring about working with people that want to get better. For some, that means improving their athletic skill or performance to make it to the next level. For others,…
How to Prioritize Client Feedback in Your Coaching Business

Learn how to effectively prioritize client feedback in your coaching business! This guide covers practical strategies for gathering, analyzing, and implementing client insights to build a stronger, client-centered coaching experience.
Upper Hand Biz Pod Ep. 02 | Lil Puckett & George Mdluli, MOVA

Upper Hand Biz Pod Ep.02 | Lil Puckett & George Mdluli, MOVA The impact of sports extends far beyond just the game. For some, sports have afforded them the opportunity to get an education. For others, it keeps them on the right track in life. On the business side, it provides an opportunity to give…
How to Elevate your Sports Business’s Customer Service

When you think about what makes a sports business successful, you often focus on the tangible aspects. But there’s another, often overlooked, factor that plays a crucial role in determining whether your business achieves long term success. The answer? Customer service.
Top 10 Sports Facility Management Resources from Upper Hand

Whether you’re just starting out or you’re looking for ways to take your sports facility to the next level, there are resources and tools available to help you achieve your goals and succeed in the competitive youth sports industry. We’ve compiled a list of ten of our most popular sports facility management resources that can help you gain a competitive edge.
6 Questions to Ask When Choosing a Sports Software Provider

Finding the right sports management software provider can feel overwhelming. With a growing number of platforms on the market, and a seemingly endless array of features to consider, you can quickly find yourself overwhelmed by all of the choices. The irony is that you don’t always need the most complex, feature-heavy software to run your business efficiently. In fact, choosing the right sports software provider is all about asking the right questions. Here’s a list of 6 essential questions to ask that will lead you to the software solution that is best for you and your business.