45 Effective Calls to Action for your Sports Business
Crafting the perfect call-to-action (CTA) can be the difference between a visitor browsing your content and taking meaningful action. CTAs are essential elements that guide potential clients through their decision-making journey, prompting them to take the next step…
What is Grok, and Why Should I Add it to my Toolkit?
In an age where technology and sports intersect more dynamically than ever, embracing the right tools can make the difference between keeping up and leading the pack. AI is reshaping the way sports coaches manage training, engage athletes, and communicate with their communities. Enter Grok—a powerful, innovative AI tool developed by X.
Innovation Issue: Upper Hand Product Update October 2024
We may have had a few tricks up our sleeves last month, but we have a lot of treats to share with you! From new functionality to feature enhancements, we’re excited about the changes to the app, and we think you will be too! Here’s an inside look at what’s new to our sports scheduling…
Ep. 03 | Flash Action Sports Performance
Upper Hand Biz Pod Ep.03 | Dermall Woods, Flash Action Sports Performance Starting a Sports Performance Business with Resilience: A Conversation with Dermall Woods and Kimberly Wofford In this episode of the Upper Hand Biz Pod, host Kevin MacCauley sits down with Dermall Woods and Kimberly Wofford, founders of Flash Action Sports Performance in Indianapolis,…
Why We Built This: Marketing Campaigns
Learn more about Upper Hand’s new Marketing Campaigns feature, and how you can incorporate it into your sports business.
Upper Hand Biz Pod Ep. 02 | Lil Puckett & George Mdluli, MOVA
Upper Hand Biz Pod Ep.02 | Lil Puckett & George Mdluli, MOVA The impact of sports extends far beyond just the game. For some, sports have afforded them the opportunity to get an education. For others, it keeps them on the right track in life. On the business side, it provides an opportunity to give…
Upper Hand Biz Pod Ep.01 | Jeff Halsema, LK Soccer
Hear from Jeff Halsema, Vice President of Programming at LK Soccer, a franchisee of Lil’ Kickers & Skills Institute. In this conversation, Jeff sits down with Kevin MacCauley, CEO of Upper Hand, to discuss the LK Soccer business, and how they are implementing AI into their business operations to improve their data collection and analysis processes.
Innovation Issue: Upper Hand Product Update Summer 2024
And just like that, another summer has flown by in the blink of an eye! As athletes head back to school and summer programs wind down, we’re excited to bring you the latest updates to your Upper Hand software. Our team has been hard at work to enhance your experience and help you get the most out of your software. Here’s a look at what’s new.
How to Elevate your Sports Business’s Customer Service
When you think about what makes a sports business successful, you often focus on the tangible aspects. But there’s another, often overlooked, factor that plays a crucial role in determining whether your business achieves long term success. The answer? Customer service.
Top 10 Sports Facility Management Resources from Upper Hand
Whether you’re just starting out or you’re looking for ways to take your sports facility to the next level, there are resources and tools available to help you achieve your goals and succeed in the competitive youth sports industry. We’ve compiled a list of ten of our most popular sports facility management resources that can help you gain a competitive edge.