Make your Mark: Elevate your Client Experience with Marketing Emails
In our latest edition of The Huddle, we walk through how and why to send marketing emails within Upper Hand. One way to engage your current and longtime clients is to share upcoming events directly with them. Rather than browsing through your events page within Upper Hand,
Dominate the (Registration) Field with Upper Hand
In our latest edition of The Huddle, we outline some best practices when building out an event registration with Upper Hand. Event registration fields are built directly into the event creation process, ensuring you can collect and customize information for each of your programs. For more information…
Spring Cleaning Your Sports Training Business
When you hear the phrase “spring cleaning,” you probably think of open windows, dusted shelves, and organized closets. But, spring cleaning doesn’t have to end with tidying up your home. Have you spring cleaned your sports training business? We’ve put together a list of top resources and guides to help you prepare your business for the busy spring and summer months ahead.
How to Boost Your Sports Facility Revenue (Without Adding New Clients)
Learn how you can grow your sports academy revenue by nurturing your current clients, adding memberships, improving your marketing and more. For example, during a team or group training session, observe any athletes that may benefit from a little extra coaching or could improve their technique. Perhaps private lessons or 1 on 1 training will greatly benefit them. Not only will this help improve the skills of your athletes, but it will also create additional revenue opportunities for your business.
40 Questions Data Can Answer for your Sports Business
With so much data available to you, how do you know where to start? Learn 40 questions that your sports business data can answer. Revenue data is the foundation to everything else. You have to know where your customers spend money. Once you know that this data is accurate, you can start looking at all kinds of valuable KPIs and use data to look at metrics such as lifetime value, customer lifecycle, your product mix, and so much more.
3 New Client Intro Offers for your Sports Business
Explore 3 innovative intro offers to attract new clients to your sports business, designed to boost engagement and kickstart long-term relationships.
3 Ways Upper Hand Helps Facilities Reinvest in Their Business
A strong sports management software does more than just save you time. Here are 3 ways sports facilities can reinvest in their business. In addition to improving the client experience at House of Hustle, reporting capabilities are also extremely important to Mark. As someone who juggles a number of different daily obligations, the ability to gain quick insights into the health of the business is critical.
10 Surprising Facts about the Winter Olympics
Learn ten fun facts about the Olympics as you prepare to cheer on Team USA at the Beijing 2022 Winter Games. Since 1924, the Winter Olympics have brought together athletes from all across the world. This year, over 2,000 athletes will compete on a global stage for a chance to bring home one of the 327 coveted gold, silver, or bronze medals.
4 Things Sports Teach Us About Business Ownership
Learn 4 lessons that sports teach us about business ownership, as discussed by Kevin MacCauley, Founder of Upper Hand. Just as a coach identifies potential cracks in the game plan and makes necessary adjustments to end up on top, a business leader must foresee bottlenecks, and try to fix them, before they happen.
Top Fitness Trends of 2022
Read the top 7 fitness industry trends for 2022 as found in the American College of Sports Medicine’s annual report. Coming in at #6, one-on-one training again finds itself as one of the top fitness trends in 2022. As people continue to set health and fitness goals, many are unsure about how to achieve them. There are many benefits to working with a personal trainer, from education to accountability.