What is Midjourney (and how can I use it for my business)?
In the dynamic world of ever-changing technology, it can be hard to stay up to date on it all. However, as a sports business owner or coach, you could be taking advantage of these advancements to better your business. One of these up-and-coming technologies is called Midjourney, and business owners all over the world are using it to gain a competitive edge in their marketing strategies.
6 Strategic Promotions to Attract Clients to Your Sports Business
In the realm of sports business, whether you’re a seasoned owner or recently launched your business, implementing strategic promotions can be a game changer. Promotions not only attract new clients, they also generate revenue and encourage participation with current clients. Dive into this guide to explore six innovative promotion ideas, along with a few examples to attract clients and elevate your sports business to new heights.
Top 5 Challenges of Youth Sports Team Management (and How to Overcome Them)
There are many challenges when coaching and managing youth sports. Not only do you coach the future generation of athletes, you spend hours facing challenges such as planning programs, communicating with parents, scheduling practices and games, collecting payments, and the list goes on. However, there are tools and practices that make these challenges well, less challenging.
9 Reasons Upper Hand is Worth the Investment
Every sports business has a different story and is in a different place on their journey. Each one has its own set of values and goals. Upper Hand helps sports businesses reach goals, but don’t take our word for it. Take it from a few of our customers- sports business owners just like you!
4 Ways to Motivate your Sports Facility Staff
When running operational and admin tasks, utilizing a sports facility management software such as Upper Hand removes hours of extra work from your hands. But, being a great manager and leader isn’t something you can buy. These four tips to motivate your staff will help you lead better and enhance the overall culture of your sports facility.
4 Ways to Encourage Girls’ Sports Participation
Girls are dropping out of their sport at a much higher rate than boys – in fact, six times the rate of boys by the age of 14.
Sports have the ability to bring people together, build someone up, and inspire others. Here are 4 tips to encourage young women to stick to their sports and believe in themselves.
How to Write a Press Release for your Sports Business
You’ve generated some buzz on social media, and have been communicating the change with your current clients. But, how can you really spread the word and share your good news with the community? One way to gain exposure is through a press release. Here’s how you can utilize this form of earned media and the key elements and steps to write an effective press release that captures media attention.
How to Attract More of the Clients You Want with Athlete Personas
Marketing a sports business to the people you want isn’t always easy; maybe you offer multiple sports training, serve different ages, or see various groups come to your sessions. Creating a customer persona can be immensely helpful if you’re operating a sports business and facing uncertainty about your target market. Here’s how to create one (or a few) for your business.
How to Elevate your Business through Earned Media
Earned media is material about you or your business that you haven’t paid for or created yourself. Earned media is the hardest type of media to obtain, but holds the most power. It is important that you know how to acquire earned media in your sports business, and we will highlight some of the many types of earned media to strive for.
6 Creative Strategies to Keep Young Athletes Engaged in Essential Drills
Mastering the fundamentals of a sport is crucial, but sometimes those essential drills and exercises can seem a bit dull. This is especially true for young athletes who would rather be playing than practicing. So, how can you make training more fun and engaging for them? In this blog, we will explore six ideas to integrate fun elements into training sessions.