Upper Hand Organizes Helping Hands Volunteer Initiative

Upper Hand today announces the completion of its first Helping Hands project of 2021. Over the past quarter, Upper Hand organized an internal donations drive to collect items for three local non-profits: Exodus Refugee Immigration, Family Promise of Greater Indianapolis, and Indiana Diaper Bank.
Podcast Recap: Integrating Sports Facility Software Into Your Business

Founder and CEO Kevin MacCauley recently sat down with Jason Scott of Athletic Business to discuss the importance of software in sports and fitness businesses, and how tools like Upper Hand can help minimize the tedious administrative work, allowing businesses to focus on creating value for their clients. Kevin highlights how software can optimize your business operations, increase member satisfaction, and inform smarter business decisions, giving your business the upper hand.
The Power of the Fitness Community | Stories From Our Team

We hear it all of the time. A strong sense of community is a game-changing, powerful, and sometimes, life-saving thing. It is built into our human DNA to feel a strong sense of support and belonging. The sports and fitness community is no exception. The anecdotes that we take with us from a day at the gym or batting practice, the banging new running playlist a friend shares on Spotify, and of course, that sprint out of the saddle for 10 seconds longer than yesterday in your Peloton class, are the fibers that have stood the test of time, evolution and even a global pandemic.
Adapting Your Offerings to Handle Uncertainty

If the effects of COVID on the sports and fitness industry taught us anything, it’s this: sports and fitness businesses need to be able to adapt their offerings quickly to handle uncertainty.
Why Our Customers Love Upper Hand | Stories From Our Team

We’ve said it once, we’ll say it again and we’ll keep on saying it… we have the best customers. They trust our solution, feed off of our culture and share our same values. They continue to bring us new ideas that allow us to grow with them each and every day and we are so fortunate they chose us. And that’s the thing… they chose us. But why? A question that companies don’t often take the time to reflect on, but can say a lot about their business.
4 Tips To Turn Your Sports Training Clients Into Brand Advocates

It’s no secret – when people we trust speak highly about a brand or product, we are more than likely to try out their recommendations. People looking for new ways to get fit often turn to their close friends for recommendations on their favorite fitness studios or gyms. Here are 4 tips on how to turn your clients into brand advocates!
How to Maximize Profitability at Your Sports Facility

Historically, sports and fitness businesses have relied on maximizing capacity to generate the most revenue. This could mean filling up classes and time slots for lessons, or renting out resources. However, with capacity limitations still in plan due to COVID, many businesses no longer have the option of maximizing capacity in order to reach max profitability. So with this option off the table, how do sports facilities stay profitable? What can they do to cut costs and boost revenue? We’ll walk through three ways here.
Upper Hand announces Helping Hands Initiative

Upper Hand announces the launch of Helping Hands, a community outreach initiative. The purpose of Helping Hands is to focus on giving back to our city and our industry through team-wide volunteer opportunities. As Indianapolis continues to battle the long-term effects of the coronavirus, Upper Hand is committed to coming together as a company to lend a helping hand.
Industry Secrets: How to Open a Sports Training Facility

If you consider yourself an expert in a sports trade, then there is a lot of opportunity in launching your own training facility. In fact, the health club industry brings in a whopping $87.2 billion, and is expected to grow each year. While this presents an excellent business opportunity, there are numerous factors to consider as you embark on this new entrepreneurial journey. So here’s a handy guide to help you get started.
What Your Clients and Members Think About Re-Opening

As studios, gyms, and sports facilities begin reopening, an important element for owners and operators to know–in order to set their business up for success– is new expected consumer behavior. We surveyed 1,200 consumers who frequently train at local sports or fitness businesses to gain insights into their thoughts and feelings about reopening.