How a Colorado Basketball Academy Grew to 2,500 Athletes on Upper Hand

EYG Basketball is a basketball training academy and facility based outside of Denver, Colorado. This business trains powerful and promising young athletes and gives them the tools they need to achieve great success in the sport. Founded by Galen Harkness and Jordan Long, EYG has grown into a powerhouse academy, training 2,500 players from the youth to collegiate level. As a customer of Upper Hand since 2015, we’ve been fortunate to have a front-row seat to their success and growth over the years. We’re excited to share their story in our latest case study. Here are some of the highlights.
How to Maximize Profitability at Your Sports Facility

Historically, sports and fitness businesses have relied on maximizing capacity to generate the most revenue. This could mean filling up classes and time slots for lessons, or renting out resources. However, with capacity limitations still in plan due to COVID, many businesses no longer have the option of maximizing capacity in order to reach max profitability. So with this option off the table, how do sports facilities stay profitable? What can they do to cut costs and boost revenue? We’ll walk through three ways here.
How Customer Feedback Drives Product Innovation (And Why it Matters)

By actively engaging in conversations to solve problems, Upper Hand doesn’t just pump out new features at random. Instead, a very intentional approach of incorporating customer feedback has been proven to add value to our sports and fitness software for customers and their clients.
Industry Secrets: How to Open a Sports Training Facility

If you consider yourself an expert in a sports trade, then there is a lot of opportunity in launching your own training facility. In fact, the health club industry brings in a whopping $87.2 billion, and is expected to grow each year. While this presents an excellent business opportunity, there are numerous factors to consider as you embark on this new entrepreneurial journey. So here’s a handy guide to help you get started.
How Baseball Training Facilities Can Offer a Low-Touch Client Experience

As COVID continues to affect our world, now more than ever sports facilities are responsible for ensuring player and staff safety. As part of initiatives to maintain social distancing and mitigate risk of COVID transmission, these facilities are encouraged to offer low-risk and low-touch workflows for their athletes. This means minimizing time spent at the front desk completing tasks that can be optimized for quick and efficient digital capabilities.
Tips to Keep Gyms and Facilities Secure (and Members Safe)

Because of reinforced regulations and an increase in data breaches, we have seen sports and fitness clubs, studios, and facilities begin addressing their own privacy policies and those related to personal data collection, and start adopting powerful practices to ensure member and client safety and security.
How Sports Venues Can Prepare for Viral Outbreaks Now and in the Future

While the world scrambles to find solutions and formulate a vaccine, sports venues can prepare themselves by finding alternative roads for revenue outside their traditional events, as well as ways to integrate new regulations to ensure health and safety throughout the venue. We can’t know how long closures and/or social distancing will last, or if the virus will rebound, so it is essential to take the steps we can.
The Ultimate List of Music Streaming Services for Your Fitness Gym

Many fitness businesses that play music in their gym or studio aren’t aware of the legal implications behind streaming from personal plans. In fact, violations to copyright infringement can hold you liable for damages up to $150k per song played. Plus, acquiring a Public Performance License on your own is time consuming and costly, which is why many gyms and studios opt to use a service that has this covered. Here are a few streaming services built specifically for gym, box, and studio use.
Sustainable Practices for Sport and Fitness Businesses

Given the new wave of consumer interest in “going green”, business leaders are prompted to address issues related to environmental responsibility. We’ve outlined steps that can be taken to make your sports event or fitness business more sustainable and therefore attractive to more consumers.
Upper Hand, Inc. Enters Facility Management Industry with Launch of New Software

Press Statement Upper Hand, Inc. Enters Facility Management Industry with Launch of New Software New first-of-its-kind software combines visibility across all facility resources within one platform INDIANAPOLIS – Sport, recreation and fitness facilities can now manage their business easier, faster and better thanks to the launch of new facility management software from Upper Hand, Inc.,…