INDIANAPOLIS (January 10, 2023) — Upper Hand, a subscription-based software company that helps sports facilities streamline their operations and provide premium experiences for their clients, has closed on a new round of growth capital. The round, which was oversubscribed and led by Lometa Capital Partners and Park Ten Capital, will be used to accelerate the development and expansion of Upper Hand’s integrated software and payments platform through data science initiatives.
“We believe that data science will play a crucial role in shaping the future of the sports facility industry,” said Kevin R. MacCauley, Founder and CEO of Upper Hand. “At Upper Hand, we are committed to using data-driven insights to help facilities make more informed, strategic decisions that drive their success. We are excited to continue on this journey and bring our innovative solutions to more facilities across the country.”
With a strong reputation for its user-friendly interface and advanced features, Upper Hand has already helped numerous businesses increase their productivity and efficiency. The new funding will allow the company to expand its reach and continue to improve its offering.
“We are delighted to have the support of such accomplished investors as we disrupt the traditional business management space in sports,” said Peter Barbaresi, Chairman of Upper Hand. “This funding will enable us to further develop our technology and bring our solutions to a wider audience.”
“We believe that Upper Hand has the potential to revolutionize the way businesses operate in sports, and we are excited to be a part of their journey,” said Neal Jain, Partner and CEO of Lometa Capital.
For more information about Upper Hand and its services, please visit upperhand.com.
About Upper Hand
Upper Hand is a leading provider of full-suite sports management software and solutions that enable businesses to achieve more while doing less. Sports facilities and sports training academies – from small enterprises to large franchises – use Upper Hand’s integrated software and payments platform to operate more efficiently, fuel growth, and provide premium experiences for their clients. Its product suite includes features like scheduling and registration, memberships, facility management, retail, video analysis tools, and more. For more information on how Upper Hand is reinventing the way business is done in sports, visit upperhand.com.
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For press and media inquiries, please contact Courtney Kerr, Upper Hand Marketing Manager, at [email protected].
Whether you’re a sports business owner, manager, coach, or trainer, you know firsthand how administrative tasks pile up. Keeping operations running efficiently can be a struggle with all of the tasks that you juggle. Upper Hand is designed to help your business run more effectively and cater to your business needs. Here are some ways that Upper Hand can assist in making your sports business more efficient.
In our latest edition of The Huddle, we outline the most frequently asked questions regarding memberships with Upper Hand. Why aren’t memberships automatically cancelled when they reach the commitment length? This not only gives Staff Admins the ability to lock in business for a certain amount of time, but it also gives the client the flexibility to continue their membership at a given rate. This is another way to keep steady revenue flowing into the business.