
Learn more about Upper Hand’s new Marketing Campaigns feature, and how you can incorporate it into your sports business.
“The Upper Hand team is made up of people from across all different backgrounds who find commonalities in their passion for sports, fitness, and technology” says Upper Hand Founder and CEO Kevin MacCauley. “Our core values are defined as competitive, gritty, passionate, aspirational, selfless, coachable, trusting, thoughtful, and fun, and each member of our team exemplifies those standards.”“We hire based on these core values, and we coach and provide feedback on them as well. We truly believe that these values contribute to our best-in-class company culture, making Upper Hand teammates not only amazing employees ‘on the field’, but also awesome humans ‘off the field’.” “We are honored to be recognized by Powderkeg as a Top Tech Company Culture” says MacCauley. This has been an award-winning year for Upper Hand, who won both Gold and Bronze Stevie awards in the Training and User Experience categories, respectively, at the American Business Awards, as well as received recognition as a top provider for club management, yoga studio, and membership management software by Capterra, GetApp and Software Advice. Upper Hand has previously been recognized for its company culture as a 2018 TechPoint Mira Awards nominee for Company Culture of the Year. The Tech Culture Awards were held at Powderkeg’s first-ever two-day Unvalley Virtual Conference, where companies connected with some of the biggest opportunities in tech beyond Silicon Valley. The 100+ winning companies were recognized for being culture leaders at a national level, and 18 companies were awarded with top honors. Learn more about the finalists at powderkeg.com/awards. — About Upper Hand Upper Hand is the leading provider of full-suite sports and fitness management software and solutions that enable businesses to achieve more while doing less. Fitness studios, sports facilities, and sports training academies – from small enterprises to large franchises – use Upper Hand’s integrated software and payments platform to operate more efficiently, fuel growth, and provide premium experiences for their clients. Its product suite includes features like scheduling and registration, memberships, facility management, retail, video analysis tools, and For press and media inquiries, please contact Courtney Kerr, Communications Specialist, at [email protected].
Learn more about Upper Hand’s new Marketing Campaigns feature, and how you can incorporate it into your sports business.
Being able to tailor your marketing to your clientele is important for not only retaining business but generating new business. A big part of that is the ability to attract and convert leads. That’s why we’ve added some new functionality to the Upper Hand app! Now, you have the ability to add a Contact to your Contacts Page without that contact being prompted to create an Upper Hand account.